Most "Creator Economy" Companies Just Want To…

An excellent (and damning) piece by Kyle Chayka over at the New Yorker posited that the “creator economy” - the idea that creators can now directly monetize their audience - is veering violently toward the world of gig work. Chayka makes several very good points, remarking about how the terminology of “creator” is mostly used to entice creative people onto them, and that, simmered down, "…this emerging field…resembles a gig economy for digital content.”

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